
Bwah ha ha ha ha, as those crazy kids say today. In an Associated Press article noting that revenue from commercials is falling short of keeping TV moguls in private jets, Botoxed girlfriends and Tuscan villas, Fox owner Rupert Murdoch warns that the viewing audience should expect to pay more for satellite and cable service.
“Good programming is expensive,” bleats Murdoch.
How the hell would he know? Looking for “good programming” on TV in general, and Fox in particular, is like looking for virgins in a Nevada brothel. One may turn up now and then, but she won’t last long.
And yes, “The Simpsons” is the exception that proves the rule.
Murdoch and his News Corporation are frantically hunting new revenue streams, dreaming of the day when Fox News, the Times of London and The New York Post can join The Wall Street Journal in walling off all or part of their content, reserving it for paying customers only.
Yeah, good luck with that. While people may be willing to pony up for entertainment, news is another breed of dog altogether. Notes Alan B. Mutter, a media consultant and blogger, in a New York Times story: “One of the problems is newspapers fired so many journalists and turned them loose to start so many blogs. They should have executed them. They wouldn’t have had competition. But they foolishly let them out alive.”

