BRAIN Farts: April 2021

• Editor’s note: From now until New Year’s Day I’ll be popping up selected “Shop Talk” strips from this year’s run of Bicycle Retailer and Industry News.

Bike parts will get you through times of no money better than money will get you through times of no bike parts.*
* Apologies to Freewheelin’ Franklin of The Fabulous Furry Freak Brothers

BRAIN Farts: March 2021

• Editor’s note: From now until New Year’s Day I’ll be popping up selected “Shop Talk” strips from this year’s run of Bicycle Retailer and Industry News.

Vertical integration is all the rage. Alas, the Old Guy Who Gets Fat In Winter is more of a horizontal kind of guy, and the only “economy of scale” he knows is weighing himself at the port of entry to avoid breaking the AccuCheck in his bathroom.

The meaning of life

We enjoyed quite the early morning rainstorm today, with thunder and lightning. Makes for one hell of an alarm clock.

Busy, busy, busy. Even a slacker has to take hold now and then.

We have a dispersed conga line of kinfolk snaking through El Rancho Pendejo, all of them from Herself’s side of the family, come to visit Herself the Elder between plagues.

The first of four visitations occurred yesterday; some very nice folks out of Texas, who took time away from a visit to Pagosa Springs to pop down and say howdy. A bit of tidying up was mandated, because somebody around here is remarkably untroubled by clutter (not Herself).

Round two commences Sunday with more visitors from the Lone Star State (Herself the Elder was born in Nacogdoches back in 1933). Then Herself’s eldest sis pops in from Maryland for a week starting Wednesday. Finally, yet another Texican niece drops by sometime in August.

Meanwhile, The Work goes on, as it must. I banged out a cartoon for Bicycle Retailer and Industry News yesterday, learning in the process that the Outside+ Global AdventureStuff Conglomerate had snatched up a couple more properties, Pinkbike and CyclingTips.

This, as Monty Python has taught us, “brings us once again to the urgent realization of just how much there is still left to own.”

Me, I’m still a rental. And something of a fixer-upper, too. Still, I’m open to offers. …

Demonic

The Mud Stud will have to settle for getting sick air on his own bike.

As plague restrictions loosen their grip in some jurisdictions, some of us may be eagerly anticipating the rubbing of elbows with kindred spirits at bike festivals.

But if any of these Gatherings of the Tribes actually occur, they’re liable to be strictly BYOB (Bring Your Own Bike). Because there aren’t any demo models to be had.

As Niner Bikes’ Zach Vestal told Bicycle Retailer and Industry News, demos are designed to drive consumer demand, which is already off the charts. Why hang a giant pair of carbon-fiber tits on a bull market?

“It hasn’t made any sense for us to maintain a fleet of bikes for people to ride when people are buying bikes at a pace we’ve never seen before,” Vestal said.

Added Yeti’s Kyle Rajaniemi: “We’re really focused on making sure our dealers can maintain their sales momentum and deliver bikes to customers.”

The good news is, with the Ever Clear finally pried free of its impromptu anchorage, container ships won’t have to sail round the Horn to your friendly neighborhood IBD.