
While making a smallish grocery run today I snatched up a can of Juanita’s Mexican Style Hominy, which I like to have in the pantry in case I find myself in a mood for a pot of posole, prepared in lazy gabacho fashion.
But it didn’t look quite right. … and it wasn’t.
These suckers used to be 30 ounces. Now they’re 25. Last March 15, a can cost $2.99. Today, it cost $3.79. For 5 ounces less hominy.
Hmmm. Whatever could’ve happened? Wait for it. …
From foodnewswire.com, dated May 2, 2025
Apex Capital, a private equity firm focused on investing in the consumer sector across the Americas, is pleased to announce the acquisition of a majority stake in Juanita’s Foods, a leading producer of authentic Mexican food products in the United States.
Maybe this is why Juanita’s has been tough to find lately. For the last pot of posole I made I used canned white hominy from Goya Foods, whose CEO is a big fan of the pinche pendejo Charlie Pierce calls “El Caudillo del Mar-a-Lago.” The boss-fella’s breath may have a whiff of ass to it — ¿quien sabe? — but it was a 29-ounce can and it only cost $3.69.
In any event, while I can’t say for sure exactly when it happened, it sure seems like these capitalistas carroñeros from Apex Capital have done slipped the pork to my posole via shrinkflation.
